Free while in beta

See every touchpoint. Hear the why.

Touchplot blends your analytics, voice-of-customer, and support signals into one live Customer Journey Map — see where people drop off, hear how they felt about it, and act before it becomes churn.

Start free →See a sample journey

No credit card5 min to first mapCancel anytime

Live · updated 2s agoYour funnel metrics and how customers feel — together in one live journey map.
CJM · Digital productLive
▾Phases
Sign up
Onboarding
First Value
▾Steps
Register
Enter the app
Take first actions
Reach value
▾Metrics
Sign-up conversion
68%152 visitors
Onboarding pass-through
9.15%
Below target
CAC
$168152 users
Time to first value
168h152 users
▾Experience
  • “Not sure who this is for”
  • “Looks interesting, I'll try it”
  • “Way too much going on”
  • “I don't know where to start”
  • “Oh, this is actually useful”
  • “Now I get why this matters”
  • “Finally it clicks”
  • “Got my first real result”
▾Opportunities

Filter out the wrong-fit visitors

Setting expectations at acquisition reduces early churn before users even start, by aligning the promise with what the product delivers.

OPPORTUNITYOPP-10.12

Cut early churn

Shifting onboarding focus from features to the user's goal can meaningfully lift activation.

OPPORTUNITYOPP-20.12

Speed up the aha moment

Shortening time-to-first-value directly drives retention and LTV, especially in product-led models.

RISKOPP-30.12

Value moment lands

Users who reach the first tangible result describe a clear, repeatable payoff worth protecting.

WINOPP-4
▾Insights
😕

Many sign-ups aren't ICP

Nearly half of new users arrive with use cases the product doesn't cover in the first 1–2 weeks, seeding early disappointment.

RISKINS-1
😟

CX breaks before the product can prove itself

Most users complete onboarding but can't tell which action leads to the core value, so CX breaks before the first useful result.

RISKINS-2
😀

Users reach value along different paths

Those who get a first tangible win in the first days retain far better — regardless of overall product polish.

WININS-3
😀

Value moment is sticky

The first real outcome becomes the anchor users return to and describe to others.

WININS-4
▾Solutions

Manage expectations at acquisition

Segment landing pages and messaging by core use case, add a clear "who it's for / not for", and route wrong-fit visitors out early.

OPPORTUNITYSOL-1

Goal-based onboarding

Onboard around the user's job: start with the goal and expected outcome, then the minimal set of steps to get there.

OPPORTUNITYSOL-2

Personalized paths to first value

Define distinct first-value paths for key segments and guide them in-product via prompts, triggers and journey logic.

OPPORTUNITYSOL-3

Protect the value moment

Instrument and safeguard the steps that lead to the first result so it stays fast and reliable as the product grows.

WINSOL-4
How Touchplot is different

Three things you won't find in your current stack

Living, not static

Your journey map updates itself as new events and responses come in — no more slide decks going stale in a week.

vs. journey maps in Miro or slides

Signals + feelings, one view

Funnel metrics sit on the same axis as survey responses and support tickets. Emotion is a layer, not a separate tool.

vs. Amplitude + Dovetail stitched together

Zero pipeline to maintain

Connect a source in a dropdown. No SQL, no dbt, no warehouse. Surveys are built in — no third-party account to juggle.

vs. data-team-heavy stacks

Features

Everything you need to map the journey

A live canvas, real product data, and the people-side signals — all in one place so your team stops arguing about which dashboard is right.

Always liveNo refresh needed

Your journey map keeps moving, even while you sleep

Event streams, survey responses, and support tickets share one timeline. Open the map on Monday morning and you’re looking at what happened 10 seconds ago — not last quarter.

LIVE
Active1,284+12%
Completion64%+3.1%
Drop-off22%-1.8%
Built-in

Surveys in 5 minutes

Embed, email, or share a public link. Responses land on the map next to the funnel — no Typeform needed.

CSAT, NPS, and CES out of the box, delivered multi-channel — in-product, email, or link.

How easy was it to find what you needed?

Step 2 of 3 · 15s

1
2
3
4
5
Not easyVery easy
Canvas

Drag, drop, done

Sketch phases and touchpoints in minutes. Touchplot auto-fills each step with the right metrics from your stack.

4 Phases · 11 steps
AwarenessEvaluateOnboardRetain
Alerts

Know before it hurts

Get Slack or email pings the moment a touchpoint underperforms. Catch churn signals before the week’s review.

Checkout · 12w41% drop-off

Checkout drop-off spiked to 41%

2 min ago · vs. baseline 22% · #cx-alerts

Auto-routedto @payments · rollback in progress
Collaboration

One map, one conversation

Comment on any touchpoint, @mention teammates, and keep the CX debate attached to the data — not in ten Slack threads.

A
M
S
J
+6

@mia flagged drop-off on Step 3

InvestigatingOwner · Aisha M.3 comments
Your stack, unified

Connect once, correlate everywhere

Analytics, commerce, and support connect in a dropdown. Bring your own event stream, API, webhooks, and CSV — every source lights up the layer that cares.

ShopifyStripeSegmentIntercom+8 more
DevREST APIWebhooksEventsCSV export
How it works

From cold start to a living map in an afternoon

No data engineering, no consulting hours, no template you have to customize for six weeks. Three steps and you’re looking at a real journey.

01
Connect· ≈ 2 min

Plug in the tools you already use

OAuth into Segment, Shopify, Stripe, your help desk — or drop in a CSV. Touchplot starts pulling within minutes, no pipeline engineer required.

SourcesConnected
Shopify
Stripe
Segment
Intercom
02
Map· ≈ 5 min

Sketch the journey, watch it fill in

Drag phases and touchpoints onto a canvas. Each step auto-populates with the right metric, sentiment, and verbatim — no manual stitching.

Journey canvas
AwareTryOnboardRetain62%48%22% ↓71%
03
Act· Always on

Get pinged, fix it, watch it recover

Drop-off alerts hit Slack the moment a touchpoint slips. Assign owners, leave context on the map, and see the line bend back the right way.

Onboarding drop-off ↑ 19%

Slack #cx-alerts · just now

A

@alex assigned fix to Product

2 min ago

Drop-off recovered to baseline

+12pp completion · 3d

No SQL or pipelinesNo engineer requiredFree during beta
For CX & research teams

Your weekly CX review, on one screen

Monday's alert, the emotion it explains, the quotes behind it, and a draft summary ready to paste into Slack. In the time it used to take to open the spreadsheet.

touchplot.com · Weekly CX review

Alert · Monday 9:12 AM

Checkout satisfaction dropped −18% over the weekend

42 responses · emotion shifted from delighted → frustrated

Checkout emotion · 7d

▼ −18%
MonWedFriSun ▼

Root-cause quotes

12 similar
JP

“Card was declined 3 times even though it works everywhere else. I gave up.”

Frustrated Checkout · Payment

Draft summary for leadership

Ready to send

What: Checkout satisfaction dropped 18% Sunday → Monday, concentrated on mobile + card payment.

Why: 12 of 42 negative responses cite repeated card declines. Correlated with a deploy Sunday 2:14 AM touching the payment service.

Next: Payments team notified, rollback queued, dashboard shared with CX + Eng.

How we measure emotion

Emotion and sentiment are derived from survey responses (CSAT/NPS/open-text) and NLP on support conversations. Every score is traceable back to the underlying verbatim, so any number can be opened and human-reviewed.

Comments, ownership, and status threads live on every journey step — your team sees the same picture you do.

People, not funnels

Every number is a person feeling something

Journeys aren’t dashboards — they’re real people with real expectations. Touchplot shows you who they are, what they hoped for, and where the product met them or didn’t.

Mood signalFrustratedNeutralDelighted
PN

Priya N.

Product manager · SaaS

Persona

Wants

Ship fixes that matter — not guesses.

Emotion across the journey
LandingOnboardingFirst useAha
“Loved the landing page”
“Why so much to click?”
“OK — this is the killer feature”

What Touchplot surfaces: Found the killer feature hidden behind onboarding friction.

AM

Aisha M.

CX lead · mid-market

Persona

Wants

Turn support data into roadmap priorities.

Emotion across the journey
IntakeResolutionFollow-upOutcome
“Finally, something for our team”
“Need a quick win to show”
“Closed 3 tickets thanks to this”

What Touchplot surfaces: Closed three recurring tickets by linking them to one journey step.

Integrations

One map, fed by every tool you already use

Plug in your analytics, storefront, and support desk — Touchplot stitches the signals into a single live journey, no pipelines to babysit. Need voice-of-customer? Our built-in survey tool has you covered.

Segment
Amplitude
Mixpanel
Google Analytics
Shopify
Stripe
HubSpot
Intercom
Zendesk
Segment
Amplitude
Mixpanel
Google Analytics
Shopify
Stripe
HubSpot
Intercom
Zendesk
Built-in · No integration needed5-min setup

Voice of customer, without a second subscription

Touchplot ships with its own survey engine. Build a survey in five minutes and wire responses straight into the journey map — no Typeform, Qualtrics, or SurveyMonkey required.

EmbeddedIn-product widget
EmailDrip or one-shot
Public linkShare anywhere
Bring your own

Don’t see your tool? Drop in a CSV, pipe in a webhook, or call our REST API. Touchplot adapts to whatever data you already have.

CSVWebhookREST APIRequest an integration
From our beta design partners

Built with our beta design partners

We’re early. These quotes come from the product leaders, CX teams, and solo founders helping us shape Touchplot during the beta — shown with initials, by their request. The numbers below are what they’re seeing so far, not guaranteed results.

Featured story
“The emotion layer finally puts voice-of-customer next to the funnel. Our CX reviews used to take a week — now they take a Tuesday.”
AM

Aisha M.

CX Lead · Retail brand (beta design partner)

~5×faster CX reviews, self-reported
“I'm not a data analyst and I don't have one. I connected Shopify and a survey — the map filled itself in. First time a dashboard has actually been useful.”
KT

Kenji T.

Owner · Independent clinic

“We used to spend weeks compiling journey maps in spreadsheets. With Touchplot, the map builds itself — and it's always current.”
JC

Jamie Chen

Head of Product · SaaS

~3×

faster journey updates, typical so far

~5 min

to first connected source

0

SQL needed by design

Used by

Product managersFoundersCX leadsGrowth marketersUX researchers

Figures are self-reported by beta design partners and represent typical early experiences, not guaranteed outcomes.

Security & trust

Built so you can forward this page to security review

We're straightforward about what's live today and what's in flight.

In progress

SOC 2 Type II

Audit in progress with an AICPA-registered firm.

Live

EU data residency

Hosted on EU infra with regional processing on request.

Live

SSO & role-based access

SAML SSO available on the Team plan. SCIM on request.

Live

Your data, exportable

Full CSV & JSON export of every source, journey, and response.

Live

PII & data retention controls

Field-level PII handling with configurable retention windows. Ingestion is near-real-time, not nightly batch.

Need a DPA, pen-test report, or subprocessor list? security@touchplot.com

Questions before you start

The ones every founder, CX lead, and product head has asked us in the first 30 seconds.

Touchplot is free during beta, which runs through 2026. After beta, pricing will start in the low double-digits per seat per month with a generous free tier for solo operators and small teams. You won't be surprised — we'll give every beta user 60 days' notice and a lock-in discount.

Didn't find your question? Ask us directly — we usually reply within a few hours.

Ready to see every touchpoint?

Start free — no credit card required. Set up your first live journey map in under 5 minutes.

Start free →See pricing

Free while in beta · No data team needed · Cancel anytime